APP wins prestigious GSK IMPACT award
We’re delighted to announce that Action on Postpartum Psychosis has been selected as one of 10 winners of the prestigious 2025 GSK IMPACT awards.
Now in their 28th year, the awards are a mark of excellence in the charity sector, recognising outstanding work by small and medium sized charities.
APP is the only UK charity - and one of just a few worldwide - dedicated to supporting mothers and families affected by postpartum psychosis, a severe but treatable mental illness that begins following childbirth.
We were selected for the award for designing services which are shaped and delivered by families with lived experience, including our peer support service which is used by more than 1,000 people a year. The award judges were also particularly struck by APP’s work to campaign for more Mother and Baby Units in NHS hospitals, improving care for women requiring inpatient treatment in a psychiatric hospital setting who would previously have been separated from their babies. In addition, APP was praised by the judges for reaching families at an earlier stage of illness, including pregnancy, and planning for those at high risk of developing postpartum psychosis or a relapse.
The 2025 winners have been chosen out of more than 700 entries. As a winner APP will receive £40,000 in unrestricted funding as well as a place on a highly sought after leadership development programme provided by the health and care charity, The King’s Fund.
Katie Pinnock, Director, UK Charitable Partnerships at GSK, said:
APP’s strength lies in its unique integration of lived experience into its work, ensuring that women’s voices directly shape the charity’s work and wider services.
Through its powerful partnerships with the NHS, dedicated volunteers, and a focused approach to reaching those in greatest need, APP continues to lead the way in offering help and raising awareness among both the public and health professionals to make a lasting difference.
APP Chief Executive, Dr Jess Heron, said:
We are delighted to be recognised by GSK and The King’s Fund. Our work brings together expertise from women and families with personal experience, academics and clinicians to raise awareness, support recovery, train professionals and campaign for mental health services for new mums. So much has changed over the past ten years, but we still have much work to do. This award will help us grow and reach more women affected by this frightening illness. Challenging stigma and misinformation and raising awareness is essential to make sure women can access rapid, appropriate care.
For more information about The GSK IMPACT Awards visit:
www.gsk.com/en-gb/responsibility/charitable-investments/#UKInvestments
Further information about The King’s Fund can be found at: www.kingsfund.org.uk
